Home Page:
This is the site’s central page and acts as the main entry point. Here you’ll find the beginning of site navigation (menus, links, etc.), and shows a visitor they are indeed on the correct site. There are several types of home pages: some pages have only an opening screen with minimal graphics and a navigation menu, others display the latest news of the company or individual who owns the site, current specials and sales, or other regularly updated items. The home page should be laid out simply: keep it easy to navigate, uncluttered, and project the best first impression of your company (or personal) image.

About Us (or Biography): Give the world a little background about your company, or yourself. If you are a business, tell us how you started, what you currently sell or which services you offer.  If you are an individual, give us your biography.

Meet The Staff: If your business has a staff that deals with the public regularly, consider putting up a page of small thumbnail images of your staff, along with their name, position, and a brief description about the person.

Contact Page: The most important thing on your site! If you are trying to generate business, make it easy for customers and clients to contact you. At a bare minimum, give the world your phone number, and an e-mail address. If you have a walk-in location, put a map to your business on this page.

Privacy Policy: While it isn’t required, it is considered good form to tell visitors exactly what you are doing with their information.

Frequently Asked Questions (aka “FAQ”): Are you seemingly answering the same questions repeatedly during the course of a day? Make a note of them, and put them on a FAQ page on your site.

Links Page: To enhance your search engine positioning, it is recommended that you give reciprocal links to those who ask for them. Not only is it a courtesy, they will link to your site on their page as well, and the search engines will treat it as a “quality” incoming link for you.